Preparing for the End of Google Universal Analytics - Conway Center LIVE WEBINAR
Date and Time
Wednesday Oct 19, 2022
11:00 AM - 12:00 PM EDT
Wednesday, October 19, 2022
11:00 am - 12:00 noon
Webinar ID: 853 6265 3835
Location
We will be using ZOOM. An email will be sent to you with the registration confirmation and log-in information from ZOOM for the webinar.
** You can test your device here: https://zoom.us/test
Note that this webinar will be listen-only mode for attendees but you can test your sound using this test link.
Fees/Admission
FREE for Conway Center members and their employees.
$35 Non-Member Fee (invoice will be sent)
REGISTER now!
Contact Information
Amy Dotts, COO & Events Manager
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Preparing for the End of Google Unive...
Description
Preparing for the End of Google Universal Analytics
Google has already stopped updating its Universal Analytics (UA) platform and will be sunsetting it completely in 2023, replacing it is the new Google Analytics 4 (GA4). This is the first major update to analytics in years, and it is a major change. Is your company ready to make the switch?
Join Greg Stockmaster, GREENCREST digital marketing manager, as he walks us through what this change means for businesses and how and when to make the switch at your company.
You will learn:
- Why Google is making the switch
- Key differences between Universal Analytics and Google Analytics 4
- The benefits of migrating to GA4
- How to make the switch
- Why you should be migrating to GA4 now!
- The importance of analytics in digital marketing
SPEAKER:
Greg Stockmaster
Digital Marketing Manager
GREENCREST
